“影子饮料与GNC和麦克莱恩设计开发一个新系列的高效功能饮料,目标是把品牌GNC的存储和进入主流商店。”
"Shadow Beverages partnered with GNC and McLean Design to develop a new line of high-potency functional beverages, with the goal of taking the brand out of the GNC store and into mainstream stores."
影子征募了麦克莱恩设计来创建新行,它跨越运动饮料,营养水域和蛋白质饮料。麦克莱恩设计的定位、设计系统和专有的瓶子形状提供了改变游戏规则的结果。GNC的饮料采取直接针对每个类别的主要参与者,突显出什么是持续无法…真正的营养。
Shadow enlisted McLean Design to create the new line, which spans sports drinks, nutritional waters and protein beverages. McLean Design’s positioning, design system and proprietary bottle shape delivers game changing results. The GNC beverages take direct aim at the major players in each category, highlighting what’s consistently missing…real nutrition.
荣智品牌设计
转载自_设计时代
