荣智品牌观察：

开发的一个项目，与Stephanie奥格尔斯比品牌合作，推动针对创意专业人士的一个新的节日。我们建议把这个节日将需要邀请来自不同领域和学科的创作人合作，“交叉”，以创建一个作品，他们通常不会。因此，我们将项目命名为“交叉节”。对面的身份出现在各种形式的名称，它被缩短为'x'，然后在不同的决议的模式相适应的。黑色，白色，灰色和鲑鱼形成核心的配色方案，用丝网印刷，霓虹灯专色叠加。印刷资料包括宣传海报，节日指南出版，活动时间表，门票，腕带和挂绳。最后，T恤和购物袋，同时我们还制作了嘲笑的展览空间的例子。
A project developed in collaboration with Stephanie Oglesby to brand and promote a new festival aimed at creative professionals. We have proposed that the festival would entail inviting creative practitioners from various fields and disciplines to collaborate and 'crossover' to create a piece of work that they wouldn't normally. Thus, we named the project the 'Crossover Festival'. The name appears in various forms across the identity, with it being shortened to 'x-over' and then a pattern which adapts across the different resolutions. Black, white, grey and salmon form the core colour scheme with a screen-printed, neon spot colour overlaid. The printed collateral consists of promotional posters, a festival guide publication, event timetable, tickets, wristbands and lanyards. Finally, t-shirts and tote bags were also produced whilst we mocked up examples of the exhibition space.







































荣智品牌设计
转载自_设计时代